- Building Powerful Scalable Brands That Inspire Customer Affinity; and Deliver ROI
- Ability to construct a holistic brand from the ground-up
- Exposure to a variety of brand practices across several product categories
- Exploring new ideas to enhance the customer brand experience
- Discussions of numerous informative cases
- Models & templates to be used at work immediately
- Solutions to brand building challenges raised by delegates
- Corporate Branding: How to Transform Your Organisation into an Influential Brand
- Practical exposure to the process of corporate branding
- Ability to construct a holistic corporate brand identity and culture upon completing the program
- Exposure to a variety of corporate brand practices across several industries
- Discussions of numerous informative cases
- Guided applications orientated structure
- Solutions to corporate brand building challenges raised by delegates